Elastic vs Sama

Elastic — Infrastructure · Public · $10.2B mkt cap · 4 of 4 figures sourced  |  Sama — Infrastructure · Private · 1 of 1 figure sourced

Relationship

Assembled from the recorded fields for this pair, not hand-checked. The comparison below is read from each company’s own profile.

Aligned comparison

FieldElasticSama
Size$10.2B mkt capnot disclosed
Employees4,019—
Founded20122008 4 yrs earlier
StatusPublicPrivate
CategoryInfrastructureInfrastructure match
Stack layerAgent platform, Application, Model API, PlatformData service, Platform
HeadquartersAmsterdam, NetherlandsSan Francisco, USA

Capability overlap

Shared · 3

Data analysisEvaluation and observabilityWorkflow automation

Not verified for Sama · 6

Agent orchestrationModel hostingModel inferenceKnowledge retrievalThreat detection and responseVector search

Recorded for Elastic. Sama’s product records say nothing either way — a missing record is not a missing capability.

Not verified for Elastic · 2

Data labellingGuardrails and safety

Recorded for Sama. Elastic’s product records say nothing either way — a missing record is not a missing capability.

Products, side by side

Algorithmic pairing — assembled from recorded fields, not hand-checked

Elastic

Platform

Elastic AI AssistantPlatform

A conversational assistant embedded in Kibana that answers natural-language questions against a customer's own indexed data across Elastic's Observability, Security and Search solutions.

Sama

Platform

Sama PlatformPlatform

Sama's data annotation and validation platform, combining annotation tooling, SamaAssure quality assurance, SamaHub project management and reporting, and SamaIQ analytics, with a REST API and CLI for pipeline integration.

No counterpart

Elastic sells these in a stack layer with no product recorded for Sama yet — nothing on the other side to compare them against.

Application

Elastic AI SOC EngineApplication

An AI security-operations layer that correlates alerts from a customer's existing security tools, prioritizes threats and guides response workflows without replacing their SIEM.

Elastic AIOpsApplication

GenAI- and ML-driven capability inside Elastic Observability that automatically detects, diagnoses and helps resolve operational issues, providing recommended actions for SREs.

Elastic LLM ObservabilityApplication

Monitoring capability inside Elastic Observability for generative-AI and agentic applications: performance, cost control, guardrail tracking and reliability for GenAI workloads.

Elastic SecurityApplication

Agentic security-operations platform unifying SIEM, XDR and native automation, with autonomous agents handling detection-to-response workflows and purpose-built AI skills for threat hunting, alert analysis and detection engineering; supports multiple LLMs including on-premises models.

Agent platform

Elastic Agent BuilderAgent platform

A builder for custom AI agents that answer questions and take actions over data indexed in Elasticsearch, using configurable tools, skills and prompts.

Elastic WorkflowsAgent platform

An automation engine that runs both scripted steps and AI agents which reason through investigations and execute response actions against data in Elasticsearch.

Model API

Elastic Inference ServiceModel API

Hosted inference endpoint that runs Elastic-managed LLMs, the ELSER sparse-embedding model and third-party embedding models for ingest, search and chat without provisioning ML nodes in a customer's own Elasticsearch deployment.

Sama sells these in a stack layer with no product recorded for Elastic yet — nothing on the other side to compare them against.

Data service

Sama AnnotateData service

Sama Annotate is Sama's enterprise data annotation offering, delivering image, video and 3D point cloud labeling through a full-time in-house annotation workforce working on the Sama Platform, with CLI and API access for automated data workflows.

Sama CurateData service

Sama Curate is a data curation offering that uses filtering and curation algorithms to suggest which assets in a raw dataset should be labeled, so teams annotate only the data most likely to improve an ML model.

Sama GenAIData service

Sama GenAI supplies human-generated training and evaluation data for foundation models, covering model validation and fact checking, instruction following, preference ranking, image and video captioning, creative writing, synthetic data creation and RAG evaluation.

Sama ValidateData service

Sama Validate is a managed human-in-the-loop service in which trained reviewers inspect and correct a customer's model predictions across image, video and 3D point cloud data and report where the model performs well or poorly.