Figma vs MiniMax

Figma — Application · Public · $14.4B mkt cap · 4 of 4 figures sourced  |  MiniMax — Foundation Models · Public · $12.6B mkt cap · 4 of 5 figures sourced

Relationship

Figma Weave and Hailuo AI do comparable work on video generation; both also serve buyers who need to create images and video; same layer and the same scale band (mid-cap).

Assembled from the recorded fields for this pair, not hand-checked. The comparison below is read from each company’s own profile.

4 of 6 capabilitiesShared product typeSame scale band

4 of 6 capabilities — Shares image editing, image generation, text generation and 1 more.

Ludbee capability tags · from the product records

Shared product type — Both ship application.

Ludbee product records

Same scale band — Both mid-cap.

Ludbee scale bands · from valuation and funding figures

Aligned comparison

FieldFigmaMiniMax
Market cap$14.4B$12.6B MiniMax has 13% less
Employees1,886385 MiniMax has 4.9× fewer
Founded20122021 9 yrs later
StatusPublicPublic match
CategoryApplicationFoundation Models
Stack layerApplicationAI agent, Application, Model API
HeadquartersSan Francisco, USAShanghai, China

Capability overlap

Shared · 4

Image editingImage generationText generationVideo generation

Not verified for MiniMax · 2

Code generationPresentation generation

Recorded for Figma. MiniMax’s product records say nothing either way — a missing record is not a missing capability.

Not verified for Figma · 4

Agent orchestrationAgentic codingMusic generationText to speech

Recorded for MiniMax. Figma’s product records say nothing either way — a missing record is not a missing capability.

Products, side by side

Algorithmic pairing — assembled from recorded fields, not hand-checked

Figma

Application

FigmaApplication

Collaborative interface-design tool where teams draw, prototype and hand off in the browser.

Figma BuzzApplication

On-brand marketing-asset production tool where AI generation (OpenAI gpt-image-1, Gemini) and AI editing (background removal, upscaling, text rewrite/translate) are core mechanisms for producing social assets, ads and one-pagers from brand templates.

Figma MakeApplication

Turns a written prompt or an existing frame into a working prototype with its code.

Figma WeaveApplication

Node-based AI creative platform (formerly Weavy) integrating multiple image/video models (Google, OpenAI, Runway, Stable Diffusion, Recraft and others) for scalable creative workflows.

MiniMax

Application

Hailuo AIApplication

Generates video clips from text prompts and still images.

MiniMax AudioApplication

Text-to-speech and AI music generation platform (voice generator, AI music generator, voice isolator) from MiniMax.

星野 (Xingye)Application

Immersive AI-companion / virtual-character community platform where users create, customize and chat with AI agents; MiniMax's China-market app, released internationally as Talkie.

No counterpart

MiniMax sells these in a stack layer with no product recorded for Figma yet — nothing on the other side to compare them against.

AI agent

MiniMax AgentAI agent

Runs multi-step agents that build software and documents from a written brief.

MiniMax DesignAI agent

Multimedia creation platform coordinating multiple AI agents around a visual canvas for design work.

Model API

MiniMax Open PlatformModel API

Hosted API for MiniMax's text, video, speech and music models, billed per token.

Open in the browser view