Figma vs OpenAI

Figma — Application · Public · $14.4B mkt cap · 4 of 4 figures sourced  |  OpenAI — Foundation Models · Private · $852B valuation · 5 of 5 figures sourced

Relationship

Figma Buzz and ChatGPT do comparable work on image generation; both also serve buyers who need to create images and video; larger scale (private).

Assembled from the recorded fields for this pair, not hand-checked. The comparison below is read from each company’s own profile.

4 of 6 capabilitiesShared product typeLarger scale

4 of 6 capabilities — Shares code generation, image generation, presentation generation and 1 more.

Ludbee capability tags · from the product records

Shared product type — Both ship application.

Ludbee product records

Larger scale — OpenAI: $852B valuation, against Figma's $14.4B market cap.

Ludbee scale figures · valuation, market cap or revenue estimate

Aligned comparison

FieldFigmaOpenAI
Size$14.4B mkt cap$852B valuation different basis
Employees1,8864,500 OpenAI has 2.4× more
Founded20122015 3 yrs later
StatusPublicPrivate
CategoryApplicationFoundation Models
Stack layerApplicationAI agent, Agent platform, Application, Model API
HeadquartersSan Francisco, USASan Francisco, USA match

Capability overlap

Shared · 4

Code generationImage generationPresentation generationText generation

Not verified for OpenAI · 2

Image editingVideo generation

Recorded for Figma. OpenAI’s product records say nothing either way — a missing record is not a missing capability.

Not verified for Figma · 13

Agent orchestrationAgentic codingCode reviewData analysisData securityDocument extractionEvaluation and observabilitySpeech to textSummarizationText to speechThreat detection and responseSearch answersWorkflow automation

Recorded for OpenAI. Figma’s product records say nothing either way — a missing record is not a missing capability.

Products, side by side

Algorithmic pairing — assembled from recorded fields, not hand-checked

Figma

Application

FigmaApplication

Collaborative interface-design tool where teams draw, prototype and hand off in the browser.

Figma BuzzApplication

On-brand marketing-asset production tool where AI generation (OpenAI gpt-image-1, Gemini) and AI editing (background removal, upscaling, text rewrite/translate) are core mechanisms for producing social assets, ads and one-pagers from brand templates.

Figma MakeApplication

Turns a written prompt or an existing frame into a working prototype with its code.

Figma WeaveApplication

Node-based AI creative platform (formerly Weavy) integrating multiple image/video models (Google, OpenAI, Runway, Stable Diffusion, Recraft and others) for scalable creative workflows.

OpenAI

Application

ChatGPTApplication

Assistant for chat, web search, file analysis and image generation, used in the browser and in desktop and mobile apps; developers can build custom in-chat apps for it via the Apps SDK, built on the Model Context Protocol.

ChatGPT AtlasApplication

OpenAI's agentic web browser. Deprecated on 9 August 2026, with its browser-based agentic capabilities moved into ChatGPT and Codex.

ChatGPT GovApplication

A version of ChatGPT that US government agencies deploy in their own Microsoft Azure commercial or Azure Government cloud, so the agency manages its own security, privacy and compliance.

ChatGPT for ExcelApplication

ChatGPT in the Excel ribbon: builds and edits spreadsheets, formulas and formatting from plain-language requests, answers questions about what is in the workbook, and asks permission before changing it. OpenAI's own page bundles this with a separate ChatGPT for Google Sheets add-in; this record covers the Excel add-in only.

ChatGPT for PowerPointApplication

ChatGPT in the PowerPoint ribbon: creates new slides, rewrites and restructures an existing deck, and turns notes, documents or spreadsheets into presentation-ready content while keeping the output editable in PowerPoint.

ChatGPT for WordApplication

ChatGPT in a Microsoft Word sidebar: drafts, revises and reorganizes the open document from notes or pasted source text, pulling in context from connected apps like Outlook, SharePoint, Google Workspace and Dropbox.

SoraApplication

OpenAI's text-to-video product. The web and app experiences were discontinued on 26 April 2026; the API will be discontinued on 24 September 2026.

No counterpart

OpenAI sells these in a stack layer with no product recorded for Figma yet — nothing on the other side to compare them against.

AI agent

CodexAI agent

Coding agent that reads, edits and runs a codebase from the terminal, an IDE extension and the ChatGPT web app.

Agent platform

OpenAI DaybreakAgent platform

OpenAI's cybersecurity offering, bringing together frontier cyber models, Codex Security and partner workflows to find, validate and fix vulnerabilities, with an access-gated Daybreak Red tier for authorised vulnerability research and red teaming.

OpenAI FrontierAgent platform

Enterprise platform for connecting AI agents to systems of record and running them under enterprise identity, access and observability controls.

Model API

OpenAI APIModel API

Hosted API for OpenAI's text, image, audio and embedding models, billed per token.