Intuit Assist
Generative-AI assistant embedded across QuickBooks, TurboTax, Credit Karma and Mailchimp that categorizes transactions, drafts communications and answers questions about a user's own data.
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No separate charge — bundled into QuickBooks Online, TurboTax, Credit Karma and Mailchimp subscriptions rather than priced as its own product.
What it does
- Financial analysis
- Workflow automation
- Email assistance
Sources
- Sold within
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Official documentation · 2 Sep 2026
Intuit's own page frames Intuit Assist as a capability of its existing products rather than something bought on its own: under the heading "Across our platform" it states "Intuit Assist will help customers in each of our products", and the page names TurboTax, Credit Karma, QuickBooks and Mailchimp. There is no purchase path for Intuit Assist anywhere on it. Same bar as intuit-enterprise-suite-ai-agents, whose note reads "the page frames the agents as capabilities of Intuit Enterprise Suite rather than as a separately purchasable product".
- URL
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Official documentation · 2 Sep 2026
The recorded URL was a resource-centre article, not a product page. intuit.com/intuitassist/ is Intuit's own canonical landing page for the same product name: "Intuit Assist - A new generative AI-powered financial assistant", describing it across TurboTax, Credit Karma, QuickBooks and Mailchimp.
Also from Intuit
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Intuit Enterprise Suite AI Agents AI agent
Set of AI agents — Accounting, Finance, Payroll and Project Management — embedded in Intuit Enterprise Suite to automate mid-market accounting and financial-operations workflows.
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Finance Agent Application
AI agent that continuously monitors financial performance, flags anomalies and variances against goals/budgets, and answers financial-performance questions for mid-market businesses, with multi-entity drill-down.
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Project Management Agent Application
AI agent that reviews uploaded contracts, quotes and proposals to automatically draft new projects -- pre-filling project name, customer, key dates and custom fields -- for QuickBooks' construction/project-based customers.
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Accounting AI Application
Handles transaction categorization, reconciliation and inconsistency detection within QuickBooks; the Business Tax variant also suggests tax-saving optimizations.
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Payments AI Application
Learns a business's payment patterns and recommends payment strategies and personalized invoice reminders to collect payments faster and improve cash flow.
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