Luma Agents
Generates and edits video and images from text and image prompts.
Find alternatives to Luma Agents
Published plan ladder; no free plan is named on the pricing page. lumalabs.ai/dream-machine now redirects to /app.
What it does
- Video generation
- Image generation
How it compares
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Sora
OpenAI's Sora model, currently invite-only, benefits from integration with ChatGPT's 180 million monthly active users
Research report · 19 Sep 2026 -
Google Flow
Google's Veo 3, launched globally in July 2025, offers superior physics consistency and leverages YouTube's extensive video dataset
Research report · 19 Sep 2026 -
Pika
Choose the platform that matches what you're making. Pika helps you move fast. Luma helps you finish the work, then come back for the next campaign with the same creative momentum.
Official documentation · 20 Sep 2026
Sources
- Pricing
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Published plan ladder; no free plan is named on the pricing page. lumalabs.ai/dream-machine now redirects to /app.
- Sold within
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Luma's pricing page lists individual plans "Plus" at "$30" "/month" with "Start Now", "Pro" at "$90" and "Ultra" at "$300", with Pro giving "4x usage with the Luma Agents". Business plans ("Team") are "Contact us"; the page names no free plan.
- Name
Also from Luma Labs
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Luma API API service
Programmatic access to Luma's video and image models, billed per generation.
Open Luma Labs in the directory
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