Decart vs Fal

Decart — Foundation Models · Private · $4B valuation · 3 of 3 figures sourced  |  Fal — Infrastructure · Private · 2 of 2 figures sourced

Relationship

Decart API Platform and fal do comparable work on video generation; both also serve buyers who need to build on a hosted model API, create images and video and serve a model in production; Fal's scale not recorded.

Assembled from the recorded fields for this pair, not hand-checked. The comparison below is read from each company’s own profile.

3 of 8 capabilitiesShared product type

3 of 8 capabilities — Shares model hosting, model inference and video generation.

Ludbee capability tags · from the product records

Shared product type — Both ship infrastructure service and model API.

Ludbee product records

Aligned comparison

FieldDecartFal
Size$4B valuationnot disclosed
Employees—80
Founded20232021 2 yrs earlier
StatusPrivatePrivate match
CategoryFoundation ModelsInfrastructure
Stack layerAPI service, Application, Infrastructure service, Model APIAI agent, Infrastructure service, Model API
HeadquartersTel Aviv, IsraelSan Francisco, USA

Capability overlap

Shared · 3

Model hostingModel inferenceVideo generation

Not verified for Fal · 5

GPU programmingImage editingModel trainingText generationVideo editing

Recorded for Decart. Fal’s product records say nothing either way — a missing record is not a missing capability.

Not verified for Decart · 3

Agent orchestrationGPU cloudImage generation

Recorded for Fal. Decart’s product records say nothing either way — a missing record is not a missing capability.

Products, side by side

Algorithmic pairing — assembled from recorded fields, not hand-checked

Decart

Infrastructure service

Decart Optimization StackInfrastructure service

The Decart Optimization Stack (DOS) is Decart's inference and training optimization infrastructure, spanning hardware-aware model design, kernel tooling, proprietary compilers and inference optimization. It is sold to hardware providers and AI teams as engagements covering benchmark optimization, customer-defined kernel and compiler work, cross-workload efficiency gains, and profiler and simulator licensing, and is marketed as hardware-agnostic across GPUs, TPUs, Trainium and AMD accelerators.

Model API

CogitoModel API

Cogito is Decart's OpenAI-compatible LLM inference API, serving frontier open-weight models including Kimi K2.6, Kimi K2.7 Code, GLM-5.2, Qwen3 235B and GPT-OSS 120B across Trainium, TPU and GPU capacity. A self-serve Standard tier is billed per token, while an ultra-fast reserved tier advertises 1,000+ tokens per second. It is built on Decart's own DOS optimization stack.

Decart API PlatformModel API

Hosted API for Decart's real-time video and world models.

Fal

Infrastructure service

fal ServerlessInfrastructure service

Runs a customer's own model or app on fal's GPU fleet, billed by the hour rather than per generation.

Model API

falModel API

Hosted API that runs image, video and audio generation models, billed by compute time.

No counterpart

Decart sells these in a stack layer with no product recorded for Fal yet — nothing on the other side to compare them against.

Application

Delulu (by Decart)Application

Delulu is Decart's consumer mobile app for AI photo transformation, published on iOS and Android by Decart.AI, Inc. Its store listing describes it as a way to 'Turn any photo into something fun, weird, or just really good-looking, with a single tap', browsing preset styles and creating stickers to share.

LucyApplication

Real-time video editing platform that edits and transforms live video at streaming speed, for enterprises, brands, creators and live/streaming/gaming use cases; built on Decart's DOS infrastructure.

API service

Oasis 3API service

Interactive world model for Physical AI, generating realistic, controllable real-time simulation environments for training autonomous systems, distributed as an API/SDK product built on Decart's Optimization Stack (DOS) infrastructure.

Fal sells these in a stack layer with no product recorded for Decart yet — nothing on the other side to compare them against.

AI agent

fal AgentAI agent

Subscription agent that plans and runs image and video generation across fal's hosted models, from first frame to final delivery.